Mih Aquila Ngoinain - Marketing Professional

About

Highly motivated and results-driven Marketing Professional with a proven track record of developing and executing successful marketing strategies that drive brand awareness, customer engagement, and revenue growth. Adept at leveraging digital marketing channels, market research, and data analytics to optimize campaigns and achieve business objectives. Seeking to apply expertise in a dynamic and innovative environment.

Work Experience

Senior Marketing Specialist

Global Marketing Solutions Inc.

Mar 2020 - Dec 2023

Led comprehensive marketing initiatives to enhance brand visibility and drive customer acquisition for a diverse portfolio of clients.

Developed and executed digital marketing campaigns across SEO, SEM, social media, and email, resulting in a 25% increase in lead generation.
Managed content strategy and creation, producing high-impact marketing collateral that improved website traffic by 30%.
Analyzed market trends and competitor activities to identify new opportunities, contributing to a 15% growth in market share for key clients.
Collaborated with sales teams to align marketing efforts with sales objectives, leading to a 20% improvement in conversion rates.

Marketing Coordinator

Innovate Brand Agency

Jun 2018 - Feb 2020

Supported marketing teams in campaign execution, content development, and performance tracking for various clients.

Assisted in the planning and execution of over 50 marketing campaigns, ensuring timely delivery and adherence to budget.
Conducted market research and competitive analysis to inform strategic decision-making and campaign targeting.
Managed social media content calendars and community engagement, increasing follower growth by an average of 10% per quarter.
Prepared performance reports and presentations, providing insights that helped optimize future marketing initiatives.

Education

Marketing

University of Business & Marketing

3.8/4.0

Sep 2014 - May 2018

Courses

Digital Marketing Strategy
Consumer Behavior
Marketing Analytics
Brand Management
Integrated Marketing Communications

Certificates

Google Ads Search Certification

Google

Aug 2022

HubSpot Content Marketing Certification

HubSpot Academy

Nov 2021

Languages

English (Proficient)

Skills

Marketing Strategy

Strategic Planning
Market Research
Competitive Analysis
Brand Development

Digital Marketing

SEO
SEM
PPC
Social Media Marketing
Email Marketing
Content Marketing
Analytics

Campaign Management

Campaign Planning
Execution
Optimization
Reporting

Content Creation

Copywriting
Editing
Storytelling
Visual Content

Data Analysis

Google Analytics
CRM Data
Performance Metrics
Insights

Software & Tools

CRM Software (e.g., Salesforce, HubSpot)
Marketing Automation (e.g., Mailchimp, Marketo)
Adobe Creative Suite (Basic)
Microsoft Office Suite

Interests

Industry Trends

Marketing Technology
Consumer Behavior
Digital Innovation